How designers can leverage AI when selecting paint colors
Listen to the Podcast Episode for a deeper dive
Leveraging AI for Color Strategy in Interior Design
Hi Designers! Welcome back to our exploration of the intersection between technology and interior design. Today, I’m thrilled to share insights from my recent podcast episode where I had the pleasure of speaking with Lori Sawaya, a color strategist and the mastermind behind thelandofcolor.com. Our conversation delved into the fascinating world of AI and its application in selecting paint colors—a topic that’s increasingly relevant for us as design professionals.
Embracing AI for Ideation and Inspiration
One of the key takeaways from our discussion was the potential of AI to serve as a sandbox for creativity. Lori highlighted how AI tools like MidJourney can be harnessed to visualize bold ideas, such as inverting traditional color placements by applying vibrant hues to ceilings while keeping walls neutral. This approach allows designers to experiment with concepts that might be too risky or impractical to try out in physical spaces.
Streamlining the Design Process
Lori also shared her streamlined process for creating AI-generated images, which involves a blend of MidJourney, Photoshop’s Generate Fill, and Adobe Firefly. By feeding her intentions into these tools, she’s able to produce focused results that sometimes lead to serendipitous discoveries—unexpected images that spark new topics for discussion or content creation.
The Science Behind the Art
A significant portion of our conversation focused on the science of color. Lori emphasized the importance of understanding the limitations of digital color spaces and the need to link digital experiences to real-life color atlases, such as paint fan decks. She explained her method of transforming hex codes into LCH (lightness, chroma, and hue angle) values, which allows her to create palettes that are scientifically sound and visually harmonious.
Educating Through AI
Lori’s use of AI extends beyond ideation; it’s also reshaping her educational offerings. With AI, she’s able to illustrate color fundamentals, harmony, and psychology more effectively, making complex concepts like color science more accessible to her students at Camp Chroma.
The Future of AI in Interior Design
As we wrapped up our chat, Lori encouraged designers to view AI as a safe space to explore and validate design choices. She urged professionals to approach AI with an open mind, recognizing it as a tool that can enhance our workflows and help us communicate our visions more effectively.
In conclusion
AI is not here to replace us but to empower us. It’s a catalyst for growth and evolution in the design process. So, let’s embrace it and see where this journey takes us.
Remember, it’s all about blending creativity with technology to achieve the best results for our clients and ourselves. Happy designing!
For more insights and to join the conversation, visit thelandofcolor.com and follow me on Instagram @Landcolor.
Until next time, keep innovating, keep designing, and keep sharing your unique perspectives with the world. Don’t forget to follow and subscribe for more insights on AI in interior design. See you in the next episode!
Warm regards,
Jenna Gaidusek
CEO, AI for Interior Designers™️
Disclaimer: This blog was written using AI as a recap from the recording then edited by the author for accuracy and details.
